Understanding our happy hormones can help you create better experiences that promote your brand message.
All party planners and event marketers know that a photobooth rental is a necessity for any and every event. Photobooths provide the opportunity to capture memories and experiences instantly, and at the same time keep them forever.
Long ago photobooths were associated with taking identity photos and were annexed in the corner of a shopping mall, or at best featured as an ancillary to fairs or the circus. Over the years however, brands, marketers and event organisers have enlisted photobooths as a staple for brand activations, product launches and other forms of experiential marketing. They also feature at all types of events including birthday parties, wedding receptions and end-of-year corporate celebrations.
Photobooths are versatile, for example, some offer customizable filters and frames, others allow you to record boomerangs, GIFs and 360-videos and some come equipped with props. Often you are able to instantly print the photo as a lasting memory and a keepsake. More recently however, image capture has become digitised allowing smartphone users to scan a QR code to download the image onto their device and upload it instantly to the social platform of their choice. As such, photobooths offer an entire experience in and of themselves and are a lot of fun!
Take a look at this latest video from our client Heliox, exhibiting at COP26 2021
