Mahindra Racing, Formula E-Prix World Championship
Client
London,
UK
Location
Mahindra Racing
Industry
Motorsport
Mahindra Racing, the greenest team in motorsport, power their race car with fan energy to some Bollywood beats. They are competing in the ABB FIA Formula E World Championship, the world’s first all-electric street racing series.
This year, Mahindra launched the ‘Dance for Good’ campaign, aiming to race and rise for a greener planet. The team challenges fans in London to dance on the Sustainable Kinetic Dancefloor to help power their electric race car.
