Boosting sustainability on Coldplay’s Music Of The Spheres World Tour
Coldplay’s new world tour is putting sustainability on the main stage. The Music Of The Spheres World Tour (MOTSWT) aims to reduce greenhouse gas emissions by 50% compared to the band’s last tour. We are helping Coldplay boost their sustainability initiatives with fan power.
Tailor-made Energy Centres
Energy Floors are supplying the floors in the MOTSWT Energy Centres. The MOTSWT required a solution that would boost Coldplay’s sustainable message and connect them with their fanbase. The floors had to align with the intergalactic theme of the tour, be sturdy to withstand hundreds of dancers, and be durable to travel across countries.
Custom Kinetic Tile
The Energy Centres consist of 44 sustainable kinetic dancefloor tiles assembled in a circle for fans to dance to generate energy. The Centres also include 15 stationary bikes for fans to cycle on to create energy.
The floor tiles are custom made, consisting of a top layer of recycled plastics to resist the specific demands for wear and tear during the four-year world tour.
Kinetic Energy Dashboard
In addition to harvesting kinetic energy, Energy Floors also gather data about the amount of energy produced. In our online and on-site dashboards, fans can see which shows were the most energetic, and even which song produced the most energy!
Energy Floors are also monitoring the total amount of energy produced throughout the entire tour. This monitoring not only creates transparency with the public, but it also serves to raise awareness and knowledge that can be used for creating smarter and more sustainable events.
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The Kinetic Dance Floor
The Kinetic Dance Floor generates renewable energy from the movement of the public. The energy generated is instantly converted into electricity. Brands and companies can use the electricity to activate the floor’s LED lights, one of the special Dance Floor add-ons, or create a custom activation.
The Dance Floor promotes the sustainability of your brand in a unique and interactive way.
Kinetic Energy Battle
By adding a game element to the Dance Floor, you challenge your audience to generate even more energy in a fun way. The kinetic energy that visitors generate by playing the games is immediately converted into electricity. The visitors compete against each other in the Energy Battle and generate energy to activate the photobooth or visualize the amount of energy generated on a battery meter.
The energy battle can be customised to meet your brand needs such as a quiz, a race, or a scoreboard.
The Kinetic Energy Floor adapts to indoor settings to be a permanent fixture for smart buildings. We use kinetic floor modules to capture both data and energy from the footfall of your visitors. Our latest projects include the AFAS Software HQ in The Netherlands and the Green Pea shopping mall in Italy.
Our floor modules have a long lifespan and can last over 10 years without repair. The floor design and data display are customisable to fit the scale and style of your building.
Please feel free to contact us. Our team will be happy to help!