Entertainment

5 creative ideas for smart entrance floors

Smart entrance floors at green pea shopping mall

ENTERTAINMENT 5 creative ideas for smart entrance floors September 28, 2022 An entrance says a lot about your company or business. Impressions are often made before stepping in. There are many creative options for a smart entrance, both outside the building and upon entry. Explore some of our ideas:   1. Stadiums and ArenasThese are …

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Understanding green marketing for brands

Green LED lights on the kinetic floor

ENTERTAINMENT Understanding green marketing for brands August 30, 2022 Implementing a green marketing strategy is necessary for brands in today’s economic and social climate.  Consumers are becoming conscious of their purchasing decisions: from small everyday needs to larger long-term investments. Sustainability, ethics and climate change are the new green lenses through which the public are …

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Amazon Music x Coldplay album activation

amazon music x coldplay sphere

ENTERTAINMENT Amazon Music x Coldplay album activation August 4, 2022 Amazon Music x Coldplay album activation On Thursday 15 October Coldplay released their latest album and announced a world tour. They activated their album with pop-up experiences across four global cities. The Amazon Music presents Coldplay Immersive Experience was a 2-day activation in New York, London, …

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4 brand activations at summer festivals

ENTERTAINMENT 4 brand activations at summer festivals July 5, 2022 Thousands of visitors flock to festivals every year, making them an ideal ground for brand activations and experiential marketing events. Brands that attend festivals are granted the opportunity to meet and attract new customers or raise awareness about a new or existing product. It also …

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Transmitting your brand message through happy hormones

Women dancing on the sustainable kinetic dancefloor at Pukkelpop Festival

ENTERTAINMENT Transmitting your brand message through happy hormones June 16, 2022 Understanding our happy hormones can help you create better experiences that promote your brand message. Psychology influences marketing initiatives. This is not new and there are hundreds, if not thousands of blogs written on the subject. Marketers, advertisers and all salespeople will use some …

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Floriade 2022: Sustainable floor for Qatar’s green mission

Energy Floors at Floriade for Qatar

ENTERTAINMENT Floriade 2022: Sustainable floor for Qatar’s green mission April 14, 2022 Once every 10 years, the International Horticultural Exhibition comes to The Netherlands!   Starting from 14 April through to 9 October 2022, explore the world of horticulture at the Floriade Expo in Almere, Amsterdam.   The theme this year is Growing Green Cities. …

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Can nightclubs be sustainable?

ENTERTAINMENT Can nightclubs be sustainable? February 22, 2022 As the world recognizes that more needs to be done to reduce CO2 emissions, nightclubs are becoming sustainable with innovative technology.   During the 2021 COP26 conference, conversations about saving the planet were kicked back into motion. In fact, countries had already been working on reducing their …

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Ideas and concepts for Smart Buildings

Smart Building AFAS in The Netherlands

SMART Ideas and concepts for Smart Buildings January 31, 2022 Ideas and concepts for Smart Buildings   The construction of smart buildings is on the rise. Elements of smart technology are steadily being built under the roofs of our frequent establishments. Think office refurbishments, shopping malls, university campuses and even hospitals. Smart buildings are one …

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Kinetic floors for the future

Kinetic floor at Green Pea Mall

EDUCATION ENTERTAINMENT Smart Kinetic floors for the future November 17, 2021 Kinetic floors for the future In the current global climate where living sustainably is pertinent, kinetic floors are one of the possible solutions for producing renewable energy. And it is the only solution where individual humans can have an individual impact. Kinetic energy is the energy …

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