Corona Discoteca
Set the Stage for Eco Disco!
Overview
The Corona Discoteca, a 40×25 double-decker structure, brought an Eco Disco experience to two different festivals: Sueños, a Hispanic music festival in Chicago, and Bonnaroo, a multi-genre music festival in Tennessee. The activation featured Energy Floors as a central attraction, along with a bar, rooftop viewing deck, screenprinting station, and a vibrant hype crew to keep guests dancing and engaged. Attendees were delighted to receive a video of their Energy Floor experience via text or email, adding a digital memento to their festival memories.
Environmental Impact and Energy Generation
The Energy Floors not only contributed to the festival’s vibrant atmosphere but also demonstrated a tangible environmental impact. The energy generated by the dance movements of the attendees was showcased on the screen, creating an interactive and engaging experience for the guests. Although the energy wasn’t used to power the video cameras capturing the moments, the initial activations served as a valuable test run for future energy harnessing endeavours.
RESULTS
PRODUCT Kinetic Dancefloor
PROJECT RESULTS
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